Tuesday, August 25, 2020
Environmental Management In Oil Production ââ¬Myassignmenthelp.Com
Question: Talk About The Environmental Management In Olive Oil Production? Answer: Introducation In the previous hardly any decades, the creation of olive oil creation has expanded definitely. The creation incorporates two kinds of rotator frameworks. Both the exploration papers Assessment of carbon impression and vitality execution of the additional virgin olive oil chain in Umbria, Italy' and 'Increasing the value of Olive Oil Production Through Waste and Wastewater Treatment and Valorisation: The Case of Greece' manage the contamination that happens during the oil creation. In conclusion, the examination articles give an inside and out investigation on carbon impression and vitality impression during additional virgin olive oil creation and the age of strong and water squander from the olive-pomace ventures separately. The given article Assessment of carbon impression and vitality execution of the additional virgin olive oil chain in Umbria, Italy' gives an evaluation of carbon impression and vitality impression during the extraction of additional virgin olive oil. The exploration is focused in an Italian territory, Perugia. The principal research article depends on the investigation of olive development, additional virgin olive oil creation, bundling, stockpiling and exportation to the remote nations. The capacity requires - 18?, which discharges a specific measure of carbon monoxide to the climate. The article attempted to assess the power of the effect on nature through ISO ensured life cycle evaluation strategy or LCA (Rinaldi, Barbanera and Lascaro 2014). The LCA result demonstrated that dispersion of additional virgin olive oil contributes the biggest measure of carbon impression and vitality impression in nature. The olive creation transmits 86% of creation of additional virgin olive oil alo ngside bundling in the glass jug and power radiate 73% of the ozone depleting substance in the earth (Salomone and Ioppolo 2012). The subsequent exploration article 'Increasing the value of Olive Oil Production through Waste and Wastewater Treatment and Valorisation: The Case of Greece', manages the creation of squanders during olive oil creation in Greece. The procedure delivers a tremendous measure of strong and water squanders. The pomace olive oil creation creates a more noteworthy measure of waste than additional virgin olive oil creation process as it experiences two-stage or three-stage axis framework. The separate paper chips away at the elective procedure of using the losses in the creation and for that Hellenic Ministry of Rural Develop and Food, Regional Chamber of Commerce and Industry gather auxiliary information from the Greek olive oil production lines. The paper expresses that three-stage creation process produces higher waste than two-stage creation (Valta et al. 2015). Regarding decreasing the strong and water squanders dissipation lake is considered as an answer. The procedure of assortment o f oil, balance of acidic substances and removal of silt to the vanishing lake, won in Greece. The vanishing lake is liable for creating muck. Ooze can be reused as soil improver whenever blended in with different substrates (Tortosa et al. 2012). This is known as valorization process strong waste administration. From the creation to the reuse of the squanders, each progression must have the monetary practicality to carry on the procedure. As per me, the use of life cycle evaluation technique is powerful in estimating the ozone harming substance outflow during additional virgin olive oil creation in Italy. The accessibility of information from the neighborhood not generally exact. Through this investigation, it very well may be derived that use of lighter container and alkali during cooling may assist with lessening carbon emanation in nature. I am additionally of the feeling that on the off chance that the waste is transformed into bio vitality, at that point it will be helpful for the earth just as financial to the ventures. To decrease the lopsidedness in the condition a propelled elective procedure other than dissipation lake and valorization process is required. References Rinaldi, S., Barbanera, M. what's more, Lascaro, E., 2014. Evaluation of carbon impression and vitality execution of the additional virgin olive oil chain in Umbria, Italy.Science of The Total Environment,482, pp.71-79. Salomone, R. also, Ioppolo, G., 2012. Natural effects of olive oil creation: a Life Cycle Assessment contextual investigation in the territory of Messina (Sicily).Journal of cleaner production,28, pp.88-100. Tortosa, G., Alburquerque, J.A., Ait-Baddi, G. also, Cegarra, J., 2012. The creation of business natural corrections and manures by fertilizing the soil of two-stage olive plant squander (alperujo).Journal of Cleaner Production,26, pp.48-55. Valta, K., Aggeli, E., Papadaskalopoulou, C., Panaretou, V., Sotiropoulos, A., Malamis, D., Moustakas, K. also, Haralambous, K.J., 2015. Increasing the value of olive oil creation through waste and wastewater treatment and valorisation: the instance of Greece.Waste and Biomass Valorization,6(5), pp.913-925.
Saturday, August 22, 2020
The Silver Linings Playbook Chapter 5
Got Nothin' however Love for Ya Dr. Patel's secretary kills the radio when she sees me stroll into the sitting area, which makes me chuckle since she attempts to do it coolly, as though I won't notice. She looks frightened, turning the handle so carefully â⬠the manner in which individuals get things done after they have seen one of my scenes, as though I am not, at this point human, however some wild cumbersome creature. After a short pause, I meet with Cliff for my subsequent meeting, similar to I will each Friday for a long time to come. I pick earthy colored this time, and we sit in his calfskin chairs among the mists, discussing the amount we like ladies and ââ¬Å"kicking it like we do,â⬠which is another of Danny's colloquialisms. Precipice inquires as to whether I like my new prescriptions, and I disclose to him I do, despite the fact that I truly have not seen any impacts whatsoever and have just taken about a large portion of the pills my mom gave me a week ago â⬠concealing a couple under my tongue and spitting them into the can when she disregards me. He inquires as to whether I have encountered any undesirable symptoms â⬠brevity of breath, loss of craving, sluggishness, self-destructive emotions, murderous sentiments, loss of virility, uneasiness, irritation, the runs â⬠and I reveal to him I haven't. ââ¬Å"What about hallucinations?â⬠he says, and afterward inclines forward a bit of, squinting. ââ¬Å"Hallucinations?â⬠I inquire. ââ¬Å"Hallucinations.â⬠I shrug, say I don't think I have daydreamed, and he reveals to me I would know whether I had. ââ¬Å"Tell your mom on the off chance that you see anything unusual or horrifying,â⬠he says, ââ¬Å"but don't stress, since you most likely won't fantasize. Just an extremely little level of individuals daydream while taking this blend of meds.â⬠I gesture and guarantee I will report any fantasies to my mom, however I don't generally trust I will fantasize regardless of what kind of medications he gives me, particularly since I realize he won't be giving me LSD or anything like that. I figure more fragile individuals most likely gripe about their medications, yet I am not feeble and can control my brain truly well. I am in the storm cellar doing shots of water, taking my three-minute break between crunches on the Stomach Master 6000 and leg lifts on the weight seat, when I smell the undeniable rich kind of my mom's testy tidbits and I begin to salivate unmercifully. Since I love prickly bites, I leave the storm cellar, enter the kitchen, and see that my mom isn't just preparing testy bites, which are buttered crabmeat and orange cheddar on English biscuits, however she is additionally making her hand crafted three-meats pizza â⬠cheeseburger, wiener, and chicken â⬠and those wild ox wings she gets from Big Foods. ââ¬Å"Why are you cooking acrimonious snacks?â⬠I ask ideally, in light of the fact that I know from past experience that she possibly cooks glum bites when we are having organization. Nikki cherishes acrimonious tidbits and will eat an entire plate on the off chance that you set it before her, and afterward she will gripe later on the ride home, saying she is feeling fat since she has eaten excessively. A while ago when I was genuinely oppressive, I used to disclose to her that I would not like to hear her objections each time she ate excessively. Be that as it may, whenever Nikki eats an excessive number of testy tidbits, I am going to disclose to her she didn't eat excessively and that she looks too thin at any rate; I'll state she needs to increase a couple of pounds since I like my ladies looking like ladies dislike ââ¬Å"Ms. Six O'Clock â⬠straight up, straight down,â⬠which is another term I gained from Danny. What's more, I do trust my mom's making dour bites means that separated time is over on the grounds that Nikki is en route to my folks' home, which appears as though the best returning home amazement my mom could concoct â⬠and as Mom is continually attempting to do decent things for me and my sibling, I intellectually set myself up to be brought together with Nikki. My heart pounds in any event multiple times during the couple of moments it takes for my mom to address my inquiry. ââ¬Å"The Eagles are playing the Steelers today around evening time in a preseason display game,â⬠my mom says, which is peculiar in light of the fact that Mom has constantly despised games and scarcely realizes that football season is in the fall, not to mention what groups are playing on a given day. ââ¬Å"Your sibling is approaching watch the game with you and your father.â⬠My heart begins thumping much quicker in light of the fact that I have not seen my sibling since not long after separated time started, and like my dad, he expressed some extremely dreadful things about Nikki the last time we talked. ââ¬Å"Jake is anticipating seeing you, and you know how much your dad adores the Eagles. I can hardly wait to have each of the three of my men accumulated around the lounge chair once more, much the same as old times.â⬠My mom grins at me so hard I think she is going to break out in tears once more, so I pivot and return into the cellar to do knuckle push-ups until my pecs consume and I can no longer feel my knuckles. Realizing that I will likely not be permitted to go for my run later, on the grounds that we are having a family night, I put on a refuse pack and run early, passing my secondary school companions' homes; passing St. Joseph's, which is the Catholic church I used to join in; passing Collingswood High School (class of 89 standards!) and the house my grandparents used to possess by the recreation center before they kicked the bucket. My old closest companion sees me when I run past his new house on Virginia Avenue. Ronnie is simply returning home from work, strolling from his vehicle to his front entryway, when I pass him on the walkway. He looks at me without flinching, and after I have passed, he hollers, ââ¬Å"Pat Peoples? Is that you? Pat! Hey!â⬠I run much harder, on the grounds that my sibling, Jake, is coming to converse with me; Jake doesn't have faith in cheerful endings, and I don't have the enthusiastic fortitude to manage Ronnie at the present time, since he not even once dropped by Nikki and me in Baltimore, in spite of the fact that he guaranteed so often. Nikki used to call Ronnie ââ¬Å"whipped,â⬠saying that his better half, Veronica, ââ¬Å"keeps Ronnie's social schedule where she keeps his balls â⬠in her purse.â⬠Nikki disclosed to me that Ronnie could never visit me in Baltimore, and she was correct. He never visited me in the terrible spot either, however he used to think of me letters about how extraordinary his little girl, Emily, was and I surmise is, despite the fact that I have not yet met Emily to check the letters. At the point when I get back, Jake's vehicle is there â⬠an extravagant silver BMW, which kind of suggests that my sibling is doing admirably now with regards to ââ¬Å"pockets getting fatter,â⬠as Danny says. So I sneak in the secondary passage and run up the means to the shower. After I wash and put on clean garments, I take a full breath and follow the sound of discussion to the front room. Jake stands when he sees me. He has on extravagant jeans, fixed with charcoal pinstripes, and a robin's-egg blue polo shirt that is formfitting enough to show that he is still entirely fit. He is likewise wearing a watch with jewels everywhere throughout the face, which Danny would call Jake's bling-bling. My sibling's hair has diminished excessively, yet his head is gelled and looks chic. ââ¬Å"Pat?â⬠he says. ââ¬Å"Didn't I state you wouldn't perceive him?â⬠Mom says. ââ¬Å"You look like Arnold Schwarzenegger.â⬠He feels my bicep, which I totally despise on the grounds that I don't prefer to be moved by anybody with the exception of Nikki. Since he's my sibling, I don't utter a word. ââ¬Å"You're frickin' ripped,â⬠he includes. I take a gander at the floor, since I recall the thing he said about Nikki â⬠I am as yet frantic about that â⬠but then I am additionally glad to see my sibling after not seeing him for what feels like until the end of time. ââ¬Å"Listen, Pat. I ought to have come to see you more in Baltimore, however those spots crack me out and I â⬠¦ I â⬠¦ I just couldn't see you like that, alright? Are you frantic at me?â⬠I am kind of still frantic at Jake, yet out of nowhere I recollect another of Danny's lines that is too suitable to even think about leaving inferred, so I state, ââ¬Å"Got nothin' however love for ya.â⬠Jake takes a gander at me for a second as though I had punched him in the gut. He flickers a couple of times as though he is going to cry, and afterward he embraces me with the two arms. ââ¬Å"I'm sorry,â⬠he says, and holds me for longer than I like, which isn't long â⬠except if it's Nikki embracing me. At the point when he gives up, Jake says, ââ¬Å"I got a present for you.â⬠He hauls an Eagles pullover out of a plastic sack and hurls it to me. I hold it up and see it's number 84, which I perceive as a wide collector's number, yet I don't have the foggiest idea about the name. Isn't that youthful recipient Freddie Mitchell number 84? I think however don't state, since I would prefer not to affront my sibling, who was pleasant enough to get me a present. ââ¬Å"Who's Baskett?â⬠I ask, which is the name on the shirt. ââ¬Å"Undrafted newbie sensation Hank Baskett? He's the preseason story. These pullovers are hot in the city of Philadelphia. Also, presently you have one to wear to the games this year.â⬠ââ¬Å"Wear to the games?â⬠ââ¬Å"Now that you're home, you're going to need your old seat back, right?â⬠ââ¬Å"At the Vet?â⬠ââ¬Å"The Vet?â⬠Jake giggles and takes a gander at my mom. My mom looks terrified. ââ¬Å"No â⬠at Lincoln Financial Field.â⬠ââ¬Å"What's Lincoln Financial Field?â⬠ââ¬Å"Didn't they let you sit in front of the TV in that place? It's the home of the Eagles, the arena your group's played three seasons in now.â⬠I know Jake is misleading me, however I don't utter a word. ââ¬Å"Anyway, you got a seat directly close to mine and Scott's. Season tickets, brother. Are you psyched, or what?â⬠ââ¬Å"I don't have any cash for season tickets,â⬠I state, since I let Nikki have the house and the vehicles and the financial balances when separated time started. ââ¬Å"I got your back.â⬠Jake punches me in the arm. ââ¬Å"I probably won't have been a decent sibling for as long as hardly any years, however I'm going to compensate for all that now that you're home.â⬠I thank my sibling, and afterward Mom begins crying once more. She cries so hard t
Sunday, August 2, 2020
Hack Study Break
Hack Study Break I am two days away from finishing my first semester at MIT. How did that happen? Most of campus is already cracking down in preparation for finals, which are now less than a week away! Even freshmen like myself have begun putting our study habits into high gear. Although youd think that the stress level on campus would be pretty high right now, most of my friends seem to be coping pretty well. In fact, a few students apparently had so much spare time on their hands, they actually decided to provide the rest of us with a few games and toys to play with over the next few days. Confused? Let me explain Monday afternoon, I was walking across the east side of campus for my UROP (more about that later) when I noticed a few people gathered in the courtyard in front of the Green Building. Intrigued, I wandered over and began to notice a few strange shapes scattered across the courtyard, seemingly at random. As I got closer, I realized that the mysterious objects werent miscellaneous debris at all it was a hack! It was a giant game of Settlers of Catan! Although you may have never heard of this amazing game, its quite popular here at MIT. In my humble opinion, and the opinion of millions of fans, its quite simply one of the best games in the world. Looking the hack over, I was happy to see that the recreated version was completely faithful to the original apart from a few minor, MIT-themed variations. Instead of the standard Building Cost card, the hacked version had this one: (*EDIT 1/11/08: Visiting this entry again, I happened to notice that some of my photos have changed in size. Im not quite sure how this happened, but I have decided to remove the photos until I can fix this problem. Sorry for the inconvenience! -Paul) Likewise, the traditional robber piece was replaced with a mock-up of a Campus Police officer. If you look closely, youll notice that hes holding a donut. Thoroughly impressed, I left Settlers and hurried on towards my UROP. Scarcely had I crossed the street, however, when I noticed that something strange was going on with the Media Lab. Could it possibly be another hack? Yes, it was! Hackers had constructed an MIT-themed Scrabble board and somehow spirited it onto the side of the Media Lab, which I have no doubt was an extremely difficult feat. I imagine the hackers chose the Media Lab because the side of the building rather resembles a Scrabble board anyway. This next picture really shows just how huge this hack really is. So far, I had already seen two new hacks could there be more? I resolved to hunt around campus as soon as I was done researching for the day. Fortunately enough, I didnt have to hunt far hackers had placed yet another game in front of MIT Medical, right next to my lab! MIT chess! The white pieces represented the administration, while the black pieces featured the different dorms and living groups on campus. A little anti-authoritarian, perhaps, but its all in good fun. For the living groups, the different pieces included various halls of East Campus, including Fifth East, Beast (Second East), and the main desk; Senior Haus; the FSILGs fraternities, sororities, and independent living groups; Simmons (my dorm!), and McCormick. The administrators and other authority figures included President Hockfield, Chancellor Clay, faculty, alumni, Physical Plant, and the Campus Police. Those were all the hacks I could find, but when I returned home after my UROP, I found an email from someone who identified himself only as Milton Bradley, who informed me that several other hacks had also been put up over the weekend, though some had been taken down. Mr. Bradley not only pointed me to a site with photos of these other hacks, he also suggested that I put some of these photos on the MIT blogs, for all the prospective students to see. How could I disagree? Few things make me more excited than hacks, so I was happy to take a little time off from studying for finals and put together this blog entry. Other hacks across campus included Mouse Trap in the Stata Center, Cranium in the Brain and Cognitive Sciences Building, and turning the usual campus maps into Risk boards. Here are some pictures: Would you like a little cheese with your Stata Center? As a crowning move, the (in)famous Hilltop Steak House Cow was transformed into a mouse. Hackers just cant leave the poor cow alone! Just across the street from the Stata Center, the Brain and Cognitive Science Building was another hotspot of hack activity. The four-square Brain and Cognitive Science logo was begging to be transformed into the four categories of Cranium. Hackers even managed to hang the Cranium die on the face of the building. Most impressive! Sometimes, finding your way around campus can be a little Risk-y. Hopefully visitors werent too confused by the strange soldiers on the map. And thats it quite an impressive bunch of hacks, arent they? As always, huge congratulations to MITs hackers for producing yet another thoroughly enjoyable hack lets hope theres even more during the spring semester! Additional props to Eric Schmiedl 09 and Shen Chew 11 for all their awesome photos. Thanks for reading, guys. Best wishes to all the EA applicants as you await your decisions. By the way, I lost the game. ;)
Saturday, May 23, 2020
The Debate Of Mass Media Theory Essay - 1900 Words
Mass media theory seems like it has been around since the beginning of time. The roots began in mass communication idea under the names of Bandura, Lipmann, and Lasswell. And to this very day theories pave the way through research and experimentation, potentially solving old mysteries and creating newer theories. The ideas today are so current that there is a never-settled discussion about limited versus powerful effects. And there are debates within theories such as Banduraââ¬â¢s Modeling Theory. The effects tradition differs from critical theory, another long going theory in the communications realm. Social sciences use the effects tradition daily. Some things up for question are what metatheoretical assumptions underpin the modern effects and how the effects tradition differs from critical theory. And plenty of theories and ideas in between. These arenââ¬â¢t your old manââ¬â¢s theories that are laced with predictions but rather a description is laid out with careful thoug ht of what the mediaââ¬â¢s influential role is. Just the word theory leaves us to understand that it will suggest a description of the happenings rather than explain and predict what happens next. Mediaââ¬â¢s influential role can be seen just by logging onto twitter and seeing fights or turning on the television to see the talking heads going at it. The debate comes down to how much, limited or powerful. Well theory is built on assumption of different kinds. Metatheoryââ¬â¢s assumptions of ontology, epistemology, agency,Show MoreRelatedMass Society Theory Essay627 Words à |à 3 PagesHistory of Mass Society Theory Comprised a vast workforce of people who lived isolated and unfulfilled lives. They were slaves to jobs, bosses and living in crowded urban settings . Their lives were consistent with Marxââ¬â¢s ââ¬Å"alienated massesâ⬠Scholars blamed the media for the rise of fascism History of Mass Society Theory During the 1920ââ¬â¢s, Hearst and Pulitzer changed their ways and became serious about reporting the news The American Society of Newspaper Editors formed and pledged toRead MoreThe Two Step Flow Theory1474 Words à |à 6 PagesThe Two-Step Flow theory is a communication method that focuses on the flow of influence through media outlets to opinion leaders, who then interpret their own ideas to the less interested mass audience. This theory, suggested by Paul Lazarsfeld, was a significant advance in media communication research. This essay will go into detail on Paul Lazarfeldââ¬â¢s The Peopleââ¬â¢s Choice study which provided the research for his theory and the continuation of his work through the Rovere and Decatur study. BeforeRead MoreEssay about Trial by Media1445 Words à |à 6 PagesTrial by Media With 27 million newspapers bought and 99 percent of the adult population watching an average of 2à ½ hours of television every day, the British Media (mass media) has a massive audience. Since the 1920s, sociological research has been conducted on the basis of concerns about the potentially negative influence over the media consuming public. Early research conducted by the Payne Fund studies found that the mass media had a powerful effect over itsRead MoreFour Theories of the Press1514 Words à |à 7 PagesFOUR THEORIES OF THE PRESS ORIGINS OF THE THEORIES The ââ¬Å"Four Theories of the Pressâ⬠was by three professors, Fred S. Siebert, Theodore Peterson and Wilbur Schramm, and since 1956, has come a long way. Over time, it has established a typology in the minds of journalism educators and students. The four theories are authoritarian, libertarian, social responsibility and soviet communist (Preserve Articles, 2012). AUTHORITARIAN THEORY Authoritarian is defined as favouring or enforcing strict obedienceRead MoreMass Media as an Agent of Socialisation1747 Words à |à 7 PagesMass media as an agent of Socializations According to the reading, ââ¬Å"Socialization and Cultureâ⬠from the book ââ¬Å"Interdisciplinary Englishâ⬠by Loretta F. Kasper, Socialization is the process in which a child learns how to behave in life and participate in a group in society. Socialization has four basic/main agents: family, school, peers and the mass media. Each one of these agents plays a role in our lives. However, in my opinion, the most important agent of socialization for the development of theRead MoreHow Media Influences The Minds Of All Who Consume It1569 Words à |à 7 Pagesconclusions. On the contrary, a Passive audience member simply soaks up all information shown to them in a media text without any user interaction, just as the creator of the media form intended. Different scholars have differing theories on how the media influences the minds of all who consume it, and it is impossible to tell which theory is correct. However most theorists agree that one theory may fit one audience member, but not the other. For example, one viewer watching a program such as 60 MinutesRead MoreThe And Dissemination Of Cultural Values, Ideologies, And Hierarchies832 Words à |à 4 Pagesimportant issues to understand the full web of the ââ¬Å"word-conceptâ⬠culture, dominate much of the theory and practice. The most common debates are over naming eras and redefining terms like popular, culture, popular culture, etc. Despite the debate, the historiography maintains four important foci for the construction of cultural values: industrialization and the Progressive Era, the influence of industrialized media, the concept of shifting contexts, and a reference an attempt to identify the ââ¬Å"word-conceptâ⬠Read MoreThe Persuasive Power of Television in the 1960ââ¬â¢s Essay1376 Words à |à 6 Pagesand newspaper as the primary source of news and entertainment. Unlike other forms of media, combining the components of auditory and visual stimulation allowed TV to become a powerful mass media distribution outlet, which uniquely shaped the attitudes and experiences of Americans in the 1960ââ¬â¢s. Each form of mass media distribution endures a peak prior to being replaced by a new source. The popularity of print media as a source of news and entertainment was eclipsed by radio, and eventually AmericansRead MoreMedia Studies1668 Words à |à 7 PagesIntroduction to Media Studies (Media and Society) SLLS1005 Word Count: Two opposing views on the role of media in society have thus far dominated media studies: the Marxist and liberal-pluralist perspectives. Simply, Marxist theorists see the role of the mass media as a means of maintaining the existing state of affairs, while the liberal pluralists see the role of the mass media as a means to promote the freedom of speech. The following essay will look more closely into the theories of theseRead MoreMass Media Milestone1700 Words à |à 7 PagesMilestone in the history of mass media The first variation of a newspaper was published in Rome in 59 BC. It was a daily sheet that Julius Caesar ordered to be distributed all over the city. However, the first newspaper was printed in Beijing in 746 (Flanagin, 452). Also, a forty-two-page bible was published two years later after a German poet used a printing press to post a poem. This was a significant period that marked the beginning of mass media production. Mass media refers to a communication
Sunday, May 10, 2020
Symptoms And Treatment Of Schizophrenia - 1970 Words
Introduction Throughout this paper I will discuss schizophrenia, what the characteristics associated with it are, how schizophrenia is diagnosed, treated, side effects, prognosis and how it impacts the person and people involved with them. I will also discuss how this disease has personally impacted my patient who has struggled with this disease for many years. Client Assessment My patient is a Native American female between the ages of 30-40. She is currently unemployed who has a history of being sexually, physically and emotionally abused by her father while growing up starting at the age of 2 years old. She is the oldest of four other siblings that she states she is no longer close with as she has ââ¬Å"burned her bridges with everyoneâ⬠. She started using drugs and alcohol when she was about 12 years old and dropped out of high school in the 10th grade. She is currently separated from her husband whom she has three kids with between the ages of 2-12. She was diagnosed with paranoid schizophrenia in her mid-20s and stated that her sister was diagnosed with bipolar a few years ago. She has a history of alcohol and drug use consisting of methamphetamine, heroin, oxycontin and marijuana. She has had multiple ER visits and psychiatric admissions over the past 10 years. Prior to her current hospitalization she was previously in a treatment program for d rug use which she eloped from and was unable to be found for almost two months. Law enforcement was contacted by an individualShow MoreRelatedSymptoms And Treatment Of Schizophrenia Essay937 Words à |à 4 PagesIntroduction Per MentalHelp.net, schizophrenia is rare with approximately one-percent of the worldwide population and 1.2 percent of the population of the United States suffering from the disease as of 2009. Accurate statistics are difficult to obtain because many sufferers do not seek help. Symptoms typically ââ¬â but not always ââ¬â present in teen years with different peak times for females and males. Females have two peak times of vulnerability ââ¬â mid- to late twenties and again around 40 ââ¬â whereasRead MoreSymptoms And Treatment Of Schizophrenia1108 Words à |à 5 PagesSchizophrenia What is schizophrenia? Schizophrenia is a psychiatric disorder characterized by hallucinations, delusions, disorganized thought, cognitive impairment, and mood symptoms. Hallucinations may include hearing voices (auditory hallucinations) or seeing people (visual hallucinations) that are not actually present. Patient also often have ââ¬Å"negativeâ⬠findings such as decreased energy, flat affect, and a lack of interest. These symptoms must typically be present for at least 6 months andRead MoreSymptoms And Treatment Of Schizophrenia1060 Words à |à 5 PagesIntroduction Schizophrenia is a well-known emotional and mental disorder that causes hallucinations, and paranoid and delusional behaviour (Hoffer, 2004). In contrast to many other diseases, schizophrenia is mostly due to genetics and influenced by the environment. People who suffer from this disorder usually cannot differentiate from the imaginative world from the real one. Schizophrenia is often a result of stress and develops gradually (DeLisi, 2011). It is therefore, essential to start earlyRead MoreSymptoms And Treatment Of Schizophrenia1238 Words à |à 5 Pagesdiagnosed with them. Although there are many neurological diseases, schizophrenia is one of them. Schizophrenia is one of the more known disorders in the psychological world. Throughout this paper the following questions are answered: what is schizophrenia, what are the causes of schizophrenia, what are some of the types of schizophrenia, and what are the treatment options for those who are diagnosed with schizophrenia? Schizophrenia is a disabling disorder and is chronic and severe to those thatRead MoreSymptoms And Treatments Of Schizophrenia1205 Words à |à 5 PagesSchizophrenia Roughly 2.5 Million Americans have been diagnosed with a chronical brain disorder known as Schizophrenia. Most people believe schizophrenia causes people to have split personalities, but thatââ¬â¢s not the case. The illness called Schizophrenia causes a person to hallucinate, hear voices that others canââ¬â¢t hear, make people believe that they are being watched, and the belief somebody is out to harm them. (Mental Health America 2015) In this paper I will write about the prevalence, whatRead MoreSymptoms And Treatment Of Schizophrenia1011 Words à |à 5 PagesSchizophrenia is a mental disorder that consists of hallucinations, delusions, disorganized speech and thought. ââ¬Å"Schizoâ⬠if Greek for Split while ââ¬Å"phreneâ⬠means mind; schizophrenia literally translates to split mind (Burton, 2012). Why is schizophrenia considered to be split minded? According to Khouzam, 2012 split mind is used to describe the disruption within the thought process Schizophrenia i s a mental disorder that has subcategories that include paranoia, catatonia, disorganized, residual andRead MoreSymptoms, And Treatment Of Schizophrenia1413 Words à |à 6 PagesOverview, Symptoms, and Treatment for Schizophrenia Schizophrenia is a mental disorder that is affecting peopleââ¬â¢s lives every day. There isnââ¬â¢t a cure for this disorder and it is lifelong. Schizophrenia can affect a personââ¬â¢s thoughts, emotions, and actions. People with this disorder can have a hard time figuring out what is real and what isnââ¬â¢t real. A common side effect to schizophrenia is hallucinations and delusions. Another common side effect is social withdrawal, which means that they avoid socialRead MoreSymptoms And Treatment Of Schizophrenia843 Words à |à 4 PagesPeople who suffered from schizophrenia were once mistaken to be ââ¬Å"dangerousâ⬠and untreatable. For this reason, they were often institutionalized and removed from society (DiRocco). The causes of this mental psychotic disorder has been much more understood over the past decade resulting in the possibility for people with schizophrenia to live more average lives. Development of treatments, such as medication and various forms of psychotherapies, have been effective in treating symptoms and common comorbidRead MoreSymptoms And Treatment Of Schizophrenia1058 Words à |à 5 PagesSchizophrenia is defined as ââ¬Å"a brain disorder that affects the way a person behaves, thinks, and sees the world.â⬠(Melinda Smith, Jeanne Segal). Schizophrenia is treatable but incurable, and is present in one percent of the general population. Some people with schizophrenia can function normally without the help of medicines, while others must rely on medications. The disorder can also get so severe that an individual may need to be hospitalized or worse. The measures needed to treat schizophreniaRead MoreSymptoms And Treatment Of Schizophrenia1545 Words à |à 7 PagesSchizophrenia, according to the Diagnostic and Statistical Manual of Mental Disorders (DSM), is a psychotic disorder that is characterized by delusions, hallucinations, disorganized speech and behaviour, and other symptoms that cause social or occupati onal dysfunction (American Psychiatric Association [APA], 2013). The symptoms of schizophrenia invade every aspect of a person: the way someone thinks, feels, and behaves; which implicates their interpersonal and working relationships. Individuals suffering
Wednesday, May 6, 2020
Price Mechanism in a Capitalist Economy Free Essays
In a capitalist economy, all the central problems are solved with the help of price mechaà nism. In such an economy, no individual or a firm deliberately tries to solve the central problems; all economic activities operate automatically and there is no conflict anywhere. The basic reason for all this is that price mechanism brings about co-ordination in various sectors of economy and in various ecoà nomic activities. We will write a custom essay sample on Price Mechanism in a Capitalist Economy or any similar topic only for you Order Now The important characteristic of such a system is that it is automatic and there is no institution or agency which regulates or operates it. The basis of price mechanism is that every commodity or service has a price which is determined with the help of supply and demand. Every commodity is bought and sold through money. If a person sells his services or commodity, he gets money and in lieu thereof he can buy goods and services which he needs. If there are more buyers of a commodity, its demand goes up and producers increase its production. On the other hand, if a commodity is available in abundance, its supply increases, with the result its price goes down and producers reduce its production. Whenever there is a difference or disà equilibrium between supply and demand, price starts changing, with the result this difference disappears and again an equilibrium is established between supply and demand. demand and supply curves intersect each other at point E where price is OP and equilibrium output OQ. According to the schedule equilibrium price will be Rs. 10 because at this price demand and supply are equal. In a capitalist economy, all the central problems are solved with the help of price mechanism. Now we would sec as to how all the central problemsââ¬âwhat to produce, how to produce and for whom to produceââ¬âarc solved with the help of price mechanism. 1. What to produce? In a capitalist economy, production of a commodity is decided by the forces of demand and supply. As the production of a commodity depends upon its demand and supply, in the same way aggregate output is determined by aggregate demand and aggregate supply. The level of output where aggregate demand and aggregate supply are equal is finally fixed as equilibrium output. In the aggregate output, what should be the quantities of different commodities. This decision is also taken by the equilibrium of demand and supply of different commodities. The production of the commodity is increased whose price goes up as a result of increase in its demand. On the other hand, if the demand of a commodity declines, its production is reduced. 2. How to produce? As the competition among consumers decides as to what goods should be produced, in the same way, the competition among the producers decides as to how goods should be produced. A commodity can be produced adopting a number of techniques. The method or technology which is the cheapest is adopted and the one which is costlier is abandoned. Therefore, the decision as to how goods should be produced depends on the prices of factors. A producer combines various factors for producing a commodity in such a way so that his production cost is minimum. For example, coal and diesel both can be used as fuel. If coal is cheaper in comparison to diesel, coal would be used and reverse would be the case if diesel is cheaper. In this way, the choice of technique of production or the factor combination depends upon the factor prices. In a country where there is abundance of labour and wages are low, more of labour and less of capital! would be used. On the other hand, in a country where there is less of labour and more of capital, capital-intensive techniques would be used. 3. For whom to produce? In a capitalist economy, production of commodities depends upon the buying capacity of the consumers in the market. It is a well known fact that the paying capacity of a consumer depends upon his purchasing power or his income. Besides this, the income of a consumer depends upon the fact as to how much his services are demanded. Higher the demand for a personââ¬â¢s services, higher would be his income. If the income of a consumer is more, his capacity to buy is more. In such a situation, production will be carried out for such persons whose incomes are more or who can pay. Therefore, in a capitalist economy, it is observed that price-mechanism facilitates more production of luxuries meant for rich people and less production of goods of mass consumption meant for poor people. How to cite Price Mechanism in a Capitalist Economy, Essay examples
Thursday, April 30, 2020
Safeguarding vulnerable adults free essay sample
Safeguarding vulnerable adults: Unit 11 Judith Darnell: P1 P2 P3 P4 M1 D1. Introduction: There are many jobs in society, particularly within health and social care, where a practitionerââ¬â¢s main job role is working with adults. It is therefore, important for learners, hoping to work in these areas to develop knowledge and understanding of safeguarding work. Multi-agency partnerships work at local level to develop policies and procedures which safeguard adults by promoting good practice. Whilst the rights of all individuals should be protected, adults who use health and social care services are amongst those most at risk of abuse or neglect. Learners must recognise situations which may lead to abuse and neglect, and the need for a person-centred approach which provides supportive and trusting relationships. Learners will investigate the signs and symptoms of different types of abuse, enabling them to recognise when abuse may be happening. They will go on to examine predisposing factors which may lead to abusive situations. We will write a custom essay sample on Safeguarding vulnerable adults or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page P1 describe forms of abuse which may be experienced by adults: In P1 I am going to be explaining 5 different forms of abuse, these 5 will be physical, sexual, emotional, racial and institutional abuse. Physical abuse: physical abuse is an act of another party involving contact intended to cause feeling of physical pain, injury or other physical suffering or bodily harm. Physical abuse includes things like hitting someone, biting, scratching, hair pulling, burning. Basically anything that is causing physical pain to another human being can be classed as physical abuse. Physical abuse can be shown on the body by the person being abused having bruises on their skin indicating that they have either been pulled about or hit, having ripped clothes this shows they have been pulled about to roughly or have been dragged by their clothes, teeth marks this shows they may have been bitten or they are biting themselves to stop them telling someone that they are being abused, red lines or cuts indicates that they have been scratched. An example of physical abuse in a care home would be, Mary is bed bound and has really dark bruises on her wrists and sides of her body these bruises can be from someone physically abusing her and pulling her about too roughly to do something she doesnââ¬â¢t want to. Sexual abuse: Sexual abuse is a statutory offence thatââ¬â¢s provides that it is a crime to knowingly cause another human being to engage in an unwanted sexual act by force or threat. Sexual abuse can include things such as rape, sexual assault and Non-contact sexual abuse which include being forced or coerced to be photographed or videoed to allow others to look at their body. An example of sexual abuse in a care home would be, Sarah is 53 and has dementia she was asked the other day how she got the bruises between her legs and on her wrists but she just answered with I canââ¬â¢t remember. The bruises on Sarahââ¬â¢s wrist and between her legs indicate she may have been sexually abused but they canââ¬â¢t prove it because Sarah has dementia and canââ¬â¢t remember how she got the bruises. http://www. devon. gov. uk/index/socialcare/adult-protection Emotional abuse: Emotional abuse is a form of abuse characterised by a human being subjecting or exposing another human being to behaviour that may result in psychological trauma. Another definition could be, any act including confinement, isolation, verbal assault, humiliation, intimidation, infantilization, or any other treatment which may diminish the sense of identity, dignity, and self-worth. Emotional abuse includes things such as: Threats of violence or abandonment Intentionally frightening Making an individual fear that they will not receive the food or care they need Lying Failing to check allegations of abuse against them Making derogative or slanderous statements about an individual to others Socially isolating an individual, failing to let them have visitors Withholding important information Demeaning an individual because of the language they speak Intentionally misinterpreting traditional practices Repeatedly raising the issue of death Telling an individual that they are too much trouble Ignoring or excessively criticizing Being over-familiar and disrespectful Unreasonably ordering an individual around; treating an individual like a servant or child. An example of emotional abuse in a care home would be, john is 75 and has severe epilepsy one carer that works with john always calls him a shaky spastic, this is emotional abuse because the carer is deliberately trying to make john upset by calling him horrible names. http://www. healthyplace. com/abuse/emotional Racial abuse: Racial discrimination is when a person is treated less favourably than another person in a similar situation because of their race, colour, descent, national or ethnic origin or immigrant status. For example, it would be ââ¬Ëdirect discriminationââ¬â¢ if a care home manager refuses to hire a person because they are of a particular racial background or skin colour. It is also racial discrimination when there is a rule or policy that is the same for everyone but has an unfair effect on people of a particular race, colour, descent, national or ethnic origin or immigrant status. This is called ââ¬Ëindirect discriminationââ¬â¢. For example, it may be indirect racial discrimination if a care home says that employees must not wear hats or other headwear at work, as this is likely to have an unfair effect on people from some racial/ethnic backgrounds. It is illegal for one to subject others to such kind of abuse as it has negative effects on the individuals and society in general. Things like written or verbal threats and damage to property are also all forms of such abuse. An example of racial abuse in a care home is, billy is and 85 year old black man with turrets and has been living in a care home from the age of 65 there is a new carer that doesnââ¬â¢t know how to handle billy because of his turrets, so to shut billy up she calls him a nigger and doesnââ¬â¢t let him join in the group activities, this is racial abuse because she has verbally called billy a racial name that is illegal to say and has also segregated him by not letting him join in with the group activities. http://www. humanrights. gov. au Institutional abuse: Institutional abuse is when routines work for the benefits of the organisation, not for the people they are supposed to care for. In poor quality care homes, service users are not given a choice about when they eat, sleep or even when they need to go to the toilet. Where there is institutional abuse, the needs of the individual fit in with all the routines of the home; everyone has to get up at the same time, have breakfast at the same time and go to bed at the same time. An example of institutional abuse in a care home would be, Susie has to take medication at a certain time to make sure her irritable bowel syndrome is under control but the carers will not allow Susie to have it until all the other residents have their medication half an hour later. http://pansussexadultssafeguarding. proceduresonline. com/glossary/insti_abuse. html P2 describe indicators that abuse may be happening to adults: There are many types of indicators which show abuse may be happening to adults they include disclosure, unexplained injuries, poor hygiene and change in behaviour. I am going to explain these in a bit more detail. Disclosure: Disclosure is when someone has literally told someone else that they are being abused straight from their own mouth, for example Mary can trust her carer glen and told him that her other carer Tracy has been physically abusing her by hitting and biting her, Mary has bruises and teeth marks to prove this so glen can take further action. Unexplained injuries: unexplained injuries is when a carer has spotted marks on a residents body including things like bruises, teeth marks, scratches, bald patches or bed sores but the resident canââ¬â¢t tell you how they got the marks and will sometimes try and avoid answering the question by shrugging and changing the conversation or they will give an answer of I donââ¬â¢t know how they got there or I forgot. This is an indicator that abuse is happening because if they were not being abused they would be able to tell you where and how they got the marks on their bodies but if they havenââ¬â¢t answered or donââ¬â¢t know they may be scared to tell someone or have been threatened by the abuser to not tell anyone. Poor hygiene: poor hygiene is an indicator of abuse because the residents can be neglected. This would be shown by the residents having poor hygiene including things like being left in their own faces because the carer has neglected them and not changed their underwear after them soiling themselves, bedsores which indicate that the resident hasnââ¬â¢t been turned enough times if bed bound and their skin has become sore and produced bedsores, greasy hair and smelling of body odour is an indicator of poor hygiene and neglect because it shows that the resident hasnââ¬â¢t been washed properly or even in days. All these things can indicate that a form of abuse is happening. Change in behaviour: change in a residentââ¬â¢s behaviour can indicate abuse is happening because if they were really talkative and energetic before and then suddenly they become shy and donââ¬â¢t talk at all then you know something may have happened to make them become like this. Also they may become scared of a certain carer that has abused them and not want to go near them or when they go near them they move away quickly and if they donââ¬â¢t do this to other carers this can show that they have or are being abused. P3 explain factors that may lead to abusive situations: Adults at most risk of being abused: the people most risk of being abused are people that have physical disabilities, dementia, blindness and the elderly. People with physical disabilities are at more risk of being abused because they canââ¬â¢t stop it from happening themselves, also if they have a disability which affects their speech they will not be able to tell anyone that the abuse is happening so this makes them a more vulnerable target. People with dementia are easy targets for abuse because after the abuse has happened and someone asks them if it has happened or how they got the marks on their body they might not remember and just tell them something else so the abuser will rise to this and potentially abuse them more because they will forget all about it happening or forget who abused them. Blind people are at high risk and most vulnerable to being abused because they will not be able to see the abuser so they will not be able to tell anyone who it was abusing them. Also they canââ¬â¢t see what the abuser is doing to them and might not know if it is wrong or right for them to be doing it. Elderly people are easy targets for abuse because they will be scared of telling anyone that the abuse is happening because they wonââ¬â¢t be believed or have been threatened into not telling anyone, also they might also have dementia and forget who the abuser is or that it has even happened to them making them more vulnerable to the abuse. Environments that abuse can happen in: Abuse can happen in any environment possible but I am going to explain some of the most likely places abuse happens because of the circumstances given. Independent living: people whom live on their own are more vulnerable to being abused more than people who live with others because there is no one to witness the abuse going on, also there is no one for the person being abused to tell the abuse has or is happening to. Physiotherapy: People that have physiotherapy are more vulnerable to being abused because they may think that the abuse happening isnââ¬â¢t actually abuse and that it is part or the physiotherapy process and that it is meant to be happening to them. Hospitals: Abuse is more likely to happen in hospitals because the patients can be scared to tell anyone because the authorities may not believe them because the doctors and nurses may be at a higher level of qualification than the patient is. Contexts: People that are dependent on someone to look after them at all times are more vulnerable to abuse because they may not have anyone else to tell that the abuse is happening, no one will witness the abuse and they may not be able to fight the abuser off themselves meaning the abuser will carry on abusing them even more. People with communication difficulties are more vulnerable to being abused because if they canââ¬â¢t speak at all then they canââ¬â¢t tell anyone physically through speech that they are being abused but they may be able to draw pictures to explain what is going on, this isnââ¬â¢t great because the pictures may not be clear and may send out the wrong message. Lack of capacity to say no mean they are at higher risk of being abused because they might not know exactly what they are agreeing to is abuse and just say yes for example being asked to have sex they might think this is a good thing but not actually want it and just say yes to not be hurt then they have agreed to something bad which puts the authorities in a tough position because on one hand they said yes but on the other hand they donââ¬â¢t have the capacity to say no. People who may abuse: I believe that any human being from a relative to a stranger can abuse someone even people who arenââ¬â¢t expected to be abusers for example doctors, carers or relatives, I think these people are the most likely to be abusers because they have more ways to get out of the situation for example a doctor can say why would I put my whole career in jeopardy just to hit a patient I wouldnââ¬â¢t, or a carer can say the resident fell if there is no proof to say they were the abuser. M1 Asses the likely immediate effects of two different forms of abuse on the health and well-being of adults: In M1 I am going to be explain the immediate effects of two types of abuse, including how these things are likely to happen and what might they lead to?. The two forms of abuse I am going to be explaining are physical abuse and sexual abuse. Case study: Jan is 57 years old and has Down syndrome, Jan used to be a very lively person and was very talkative but recently Mary has noticed she is always quiet and sometimes doesnââ¬â¢t join in on the fun activities she always used to join in on, also Jan has started to not go near one of the carers called john. Mary asked Jan why this is and her answer was that john has been physically abusing her. When someone finds out that Jan had been abused the first action to take will be to get into some counselling to make sure that the effects I am going to explain next have less chance of happening. The immediate effects of being physically abused are that Jan could become severely depressed which could then lead to her self-harming or possibly even committing suicide. Also Jan can become frightened of men and never want to go near them meaning her father might even be scary for Jan. Jan could also suffer from depression or anxiety, become fearful around certain people, become socially withdrawn (having less contact with people who she have been close to in the past), become passive and very compliant, she could not be eating properly. The likeliness of Jan committing suicide is a lot less than her self-harming or not eating properly this is because committing suicide is the last straw and you have to be in a really dark and low place to be able to have the strength to do it. Case study 2: Susie is 60 years old and is in a wheelchair. She is one of those people that always wants go get involved and is kind to people but recently has become very reluctant to joining in on any activity and has been seen being nasty and verbally abusing the other residents this is because Susie has been being sexually abused by her male carer Danny. The immediate effects of being sexually abused could be that the person that has been abused turns to alcohol or drugs which can then lead to long term health problems and addiction. Also they can become scared to go out at night or they could become scared of the opposite sex. Sometimes the abused adult then becomes an abuser, now this doesnââ¬â¢t necessarily mean doing the same type of abuse to others it could be in other ways, for example in the case study above Susie becomes a bully and starts to verbally abuse other residents because of what she has experienced. I think in this case the likeliness of these effects happening are very high because this is the worst kind of abuse because one of the effects which is pregnancy can leave a memory there for life if not believing in abortion, and when it comes to the alcohol and drugs all the victim wants to do is forget about what happened to them. Not everybody experiences the same effects after being abused some people might suffer from depression where as others might suffer from anxiety and the outcome of the situation can be either positive where they have got their lives back on track and are living for today or it can be disastrous and they could take their own life it just all depends on the severity of their effects they suffer from. You can never tell how a person is going to react or what effects they will suffer with after being abused but there is help out there for everyone. D1 evaluate the potential long term effects of these two types of abuse on the health and well-being of adults: The long term effects of being physically or sexually abused may include anger management problems, trust issues, hyper vigilance (being over alert and aware of surroundings, which makes someone jumpy and anxious), anxiety, depression, self-esteem problems, a tendency to dissociate (get numb emotionally) and/or to be very emotional, increased risk for substance abuse or eating disorders or other self-destructive behaviours. Anger management problems can affect the personââ¬â¢s life in many ways. The biggest problem would be if they were to get into a relationship and they were violet or bad tempered not only can they lose their partner they could even end up in jail if they have hit or hurt them badly and they prosecute. Substance abuse i. e. drugs and alcohol can have a massive impact on your health and well-being and can be potentially life threatening listed below are the effects it can have in detail. Physical injuries: When youââ¬â¢re under the influence of drugs or alcohol, you might do things that you wouldnââ¬â¢t normally do. This can increase your chances of getting hurt or having an accident. Drug or alcohol related injuries can be from things like falling over to car accidents. Violence: Some drugs and alcohol can increase the likelihood of violent behaviour. Violence is never an acceptable way to react in a situation, and if you become violent when you take drugs or drink alcohol, itââ¬â¢s a good idea to re-evaluate your use. Drug or alcohol intake can lead to serious injury to you and to others. Internal damage: Use of some drugs and alcohol can damage your internal organs, like your liver, brain, lungs, throat and stomach. For example, ordinary household glue can be characterized as a drug if sniffed. The chemicals in glue can cause hearing loss and kidney damage if theyââ¬â¢re inhaled over a long period of time. And continuous marijuana use can harm the parts of the brain that control memory, attention and learning. Pregnancy and STDs: While youââ¬â¢re under the influence, you might be less likely to remember to have safe sex. Unprotected sex can lead to pregnancy or the spread of STDs like HIV/AIDS. Risk of other infectious diseases: Sharing needles from injecting certain types of drugs or drinking from the same bottle as someone else can put you at major risk for getting diseases like Hepatitis C, Hepatitis B, as well as HIV. These diseases are spread through the transmission of body fluids like blood. You can also contract other infections, like colds and mono, from sharing pipes or bongs. Addiction: When you take drugs or drink alcohol, thereââ¬â¢s a chance that you could become dependent on them. This means that you might feel like youà canââ¬â¢t operate without drug or alcohol in your system or that you spend a lot of your time and energy finding and using the drugs or dinking the alcohol. You might also have withdrawal symptoms when you stop using the substance. If you use drugs often, your tolerance to the drug might increase, causing you to need to take a greater amount to get the same effects. Your mental and emotional well-being: Drug use and alcohol intake can also alter your mood-when youââ¬â¢re high or drunk, and even when youââ¬â¢re not. This can trigger stress or mental illness, or exacerbate already existing issues. Stress: You might think that using certain drugs or alcohol will help you relax and forget about the issues that cause stress. But long-term use of them can have a big impact on the way your brain works, and lead to increased anxiety and stress. Depression: Feeling low after using some drugs-including alcohol-is common. You might feel depressed because of the drug itself, or because of something that happened while you were using. Sometimes people use drugs as a way to cope with their depression, but drug use can often worsen these feelings. Mental illnesses: Although scientists generally agree that there is a link between drug use and serious mental illnesses like schizophrenia, the National Institute on Drug Abuse says that itââ¬â¢s still unclear whether serious drug use leads to these illnesses, or if having an illness increases a personââ¬â¢s chances to abuse drugs. Your relationships and your future: Drug use and drinking alcohol can have an immediate impact on your body and mind but it can also affect your future and your relationship with others. Legal issues: Making, selling or having illegal drugs in your possession is against the law. Itââ¬â¢s also against the law to give prescription drugs to people who donââ¬â¢t have a prescription from a doctor. Punishments for breaking these laws include having to go to court which might result in being sent to jail, having to pay hefty fines, or enter a rehabilitation program. Your relationships: When drug use or alcohol intake becomes a larger part of your life, your relationships suffer. Conflict and breakdowns in communication can become more common. Your safety: Being under the influence of drugs or alcohol could increase your chances of being in dangerous situations. The effects of some drugs and alcohol can cause you to do things you might not usually do. You might also be putting yourself at risk of overdosing. Buying drugs or trying to get the money to buy drugs can also put you at risk. Your job: Drugs and alcohol can also affect your ability to concentrate at work. The side effects of using drugs or drinking alcohol are a hangover, or a ââ¬Å"coming downâ⬠feeling-can this will reduce your ability to focus. Poor performance at your job could cause you to lose your job all together. Financial pressures: Regular drug use or buying alcohol can become expensive. In extreme situations, people who are addicted to substances might try anything-including illegal activities like theft-to secure money to get their next fix. Homelessness: Spending most of your money on drugs and alcohol might not leave much money to cover your living expenses, like rent, food, or utility bills. If you canââ¬â¢t pay these necessary costs, you could even get kicked out of your home.
Saturday, March 21, 2020
buy custom Nursing essay
buy custom Nursing essay Nursing has always been a profession that required proper knowledge and good practical skills. Proficiency of a nurse is more than just effective execution of ones daily tasks and duties because proper care and physicians assistance may have great influence on patients treatment and recovering. Thus, nursing education is about teaching future nurses the basics of their duties and implementing up-to-date knowledge in order to avoid mistakes in their future practice. Technology assistance and support in modern medical universities in this sense help achieve the desired level of education, when a nursing student both gains theoretical knowledge and trains his or her skills in various practical situations. This paper is about to explore some personal aspects of technological support during nursing education as well as provide various resources one needs while creating a health teaching project in a public high school. The abovementioned appears to be of critical interest to the nursing s tudents, as well as teachers, because it shares personal attitudes and proposals of a contemporary medical student. Modern technology assists nursing education in several ways: providing new information about genetics and genomics; supplying with less invasive and more accurate tools for diagnosis and treatment; implementing 3-D printing to substitute bones and body parts; using robotics and biometrics and providing revolutionary methods of treatment; and keeping electronic health records that make patients data easy to store and analyze (Huston, 2013). Of course, not every medical education institution has abovementioned technological advances, but the tendency for general update in terms of teaching modern treatment methods and technology remains strong. From my personal experience, the things that assisted me in studying as a nursing student blend theoretical knowledge and practice. Modern electronic libraries make available studying and analyzing of the numerous nursing practice cases worldwide, from caring and life support to the studies of various ethical problems and solutions. I am sure th at the availability of various medical data in electronic format makes it easy to reach and study, which lowers the quantity of malpractice cases among the future nurses. Modern laboratories provide reality-simulating treatment cases that make it possible to apply knowledge in the nursing sphere for practice. In such conditions, nursing students practice their skills on modern equipment, which also helps avoid possible future unprofessional conduct. Thus, I agree with the experts who assure that modern technological solutions today can reduce repetitive tasks, offer more proficient use of space, improve the setting of care, supply with various resources, and by these means improve safety and efficiency (Huston, 2013). The abovementioned factors also support every nurse as a life-long learner in terms of supplying nursing specialists with up-to-date medical and caring data and equipment. One of the requirements for the future nurses during a Community Health Nursing course is a conduct of a health teaching project in a public school. The conduct of the project consists of several stages, the primary of which is gathering material. The latter needs the analysis of certain medical resources that contain recent information on the selected subject. For instance, if the project is connected with informing students about a healthy lifestyle that includes healthy food and increasing exercising, one is to analyze medical resources discussing nutrition and fitness. One of the important resources in general is a National Center for Biotechnology Information. It is a website containing a huge number of academic studies in various spheres of medicine that can be used as a source of verified statistic information. Among other sources, one can name Free Medical Journals, which can also be used for gathering both statistic and theoretical information. Science Daily, in its turn, is a source of various information presented in the form of the online journal of non-academic style. It has a section connected with medicine that can be used for illustrations or presenting material in a captivating manner. The abovementioned resources are useful in terms of blending data of academic and non-academic styles to achieve goals of providing actual information and supporting students interest. Summarizing the presented information, one can ensure him or her that modern technology greatly assists nurses in their medical practice. Various technological inventions bring new conditions of caring and treatment, supporting nurses with latest theoretical materials and various equipment. Thus, one of the tasks of a contemporary nurse student is to develop self-studying skills. Such skills will help him or her in future perspectives as a lifelong learner. Among modern advances of medical technology, one can also name various digital magazines and electronic libraries containing academic information on modern nursing practice and treatment statistics. Such electronic storages greatly assist nursing students in conducting of their projects, from local university projects to community informing programs. Buy custom Nursing essay
Wednesday, March 4, 2020
How to Do a Webinar The Effective Way [Free Planner]
How to Do a Webinar The Effective Way [Free Planner] There are so many amazing ways of connecting content with your audience: video shows, podcasts, epic list posts, free resources, and yes, webinars. But when your workload is already full (and whose isnââ¬â¢t?), how do you add another marketing channel into the mix? In this post, Iââ¬â¢m going to show you how to do a webinar the smart way when you already have heaps of work on your plate. But before you invest more time reading this, answer two questions (especially if you lead a marketing team): ââ¬Å"Will webinars really increase sales and should my team invest in them?â⬠I canââ¬â¢t answer that for you. But I can present a few stats to help you decide if theyââ¬â¢re a worthy investment. How To Do A Webinar The Effective Way (Free Planner)Webinar Statistics Highlights According to a 2016 studyà that analyzed 12,780 webinars: Webinars attractà an average of 233 attendees. Webinar viewers watch an average of 50 minutes. Watchtime has increased by 31.5 percent since 2010. ââ¬Å"Question and answerâ⬠time is the most popular- and expected- form of interactivity. Of global attendees, 20 percent downloaded content, 7 percent submitted questions, and 31 percent responded to polls. Those numbers are a virtual all-you-can-eat buffet for marketersâ⬠¦ Naturally, we want in. Whether this is your first, or fiftieth, webinar, youââ¬â¢ll find value in the path-of-smartestà resistance weââ¬â¢re about to travel. Hereââ¬â¢s whatââ¬â¢s ahead. Youââ¬â¢re going to: Learn how to host a webinar like a seasoned pro. Choose the best webinar software and tools for you. Learn how to record a webinar and promote the replay. Obliterate the technical barriers with step-by-step instructions + visuals. Get our free Webinar Plannerà + Webinar Talking-Points Template + Email Follow-Up Template so you can work our proven process for hosting efficient, effective, and engaging webinars. Grab your free planner and templates so you can follow along. Weââ¬â¢ll be using them throughout the post. Now, letââ¬â¢s crank out a crazy-good webinar, shall we? Use The MVP Approach To Knockout Your Next Webinar Our approach is dead simple; and weââ¬â¢ve written about it before. Itââ¬â¢s called the ââ¬Å"minimum viable projectâ⬠(MVP) approach. Itââ¬â¢s a play on the famed ââ¬Å"minimum viable productâ⬠of The Lean Startupà fame. An MVPââ¬â¢s goal is to get you through a loop of ââ¬Å"idea ââ â ship ââ â analyzeâ⬠as quickly as possible. Our own Nathan Elleringà says it like this: ââ¬Å"The idea behind a minimum viable project is to eliminate risk by helping you: Create and publish quickly, Measure your success, Learn to improve.â⬠Our aim is to make your webinar an MVP. Itââ¬â¢s to find the baseline that will produce the largest return from theà smallest amount of effort. Sounds nice, right? To do this, youââ¬â¢re going to do one of two things: Repurpose a piece of high-performing contentà you already have; Or, repurpose a piece of content youââ¬â¢re going to create. For our purposes, weââ¬â¢re going to repurpose an existing piece of content. But if youââ¬â¢re going to opt for path number two and create something fresh, check out this post so you know exactly what your audience is dying to knowà from you (itââ¬â¢s called your ââ¬Å"content coreâ⬠). Now, if you donââ¬â¢t know your top-performing pieces of content, you should start there. To snoop out your winners, you can of course use Google Analytics. One of my favorite ways, though, is using the analytics dashboard right inside of . à Itââ¬â¢s a quick way to run a report of what content has performed the best on social media. To generate this report, start by logging into your calendar. Then, click on the ââ¬Å"Analyticsâ⬠icon on the left sidebar: From here you can run one of three reports. In this case, weââ¬â¢ll run the ââ¬Å"Top Contentâ⬠report: After our digital elves crunch your numbers, it will generate a report like the one below. In this case, you can see that our post, ââ¬Å"How to Write Emotional Headlines That Get More Sharesâ⬠has resonated well: Now, after 15 seconds of clicking, I have an incredible candidate for an MVP webinar topic. My audience is interested in this content. And even better, they believe theirà audiences are interested too. I know this because they shared it with them. To further corroborate this, I can check out this postââ¬â¢s 30-day traffic in Google Analytics: Now, with just a few more seconds, I see that this post got 2,084 page views in the last 30 days and 1,126 unique visits- not bad for a post thatââ¬â¢s over 6 months old. After 30 seconds of clicking around, Iââ¬â¢m sold! (I know, easy sell right?) However, Iââ¬â¢m really confident this topic will play well because not only do I have the traffic data on my site- but I see the social side as well. As you narrow down your webinar topic, I urge taking social stats into account alongside traffic to your article or blog post. Recommended Reading: The Best 30-Minute Content Marketing Brainstorming Process How To Do A Webinar: Our 4-Stage Approach Once youââ¬â¢ve landed on a subject, the rest is a matter of process. So weââ¬â¢re going to walk through the 4-stage approach we use for webinars at . Weââ¬â¢ll cover each in detail, below. The stages are: Adaptation:à Adapt your top-performing content into a webinar. Promotion:à Get the word out so you have as many registrants as possible. Delivery:à Itââ¬â¢s showtime- smile big, use the right tools, and have fun! Nurture:à Follow up, thank your new friends, give them gifts, and use their feedback to optimize for next time. Notice that this is exactly how your free MVP Webinar Plannerà is organized. So make sure you download it and follow along! Stage 1: Adaptation There are five steps to adapting your content for a webinar: Decide what content you will repurpose as your MVP. Choose a webinar format. Adapt your content into a script. Create beautiful visuals. Craft a giveaway resource as an incentive to stick around, come back for more, and put your ideas to work. We can already cross step one off the list! Weââ¬â¢re going to host a webinar on writing emotional headlines that people want to share. Boom. Step One: âÅ"⦠Format Now, we need to decide which format will work best for this webinar. Chances are youââ¬â¢ve attended a webinar or twelve and already have an idea. Search Engine Journalà has a nice roundup of webinar formats and explanations: Presentation:à This is one of the most common formats where a presenter shares a PowerPoint presentation and gives a rehearsed speech. Itââ¬â¢s easy to create, but is also less engaging. Interview:à You can interview an expert either together on-screen, over the phone, or with a screen share. This format is engaging, but make sure youââ¬â¢re familiar with the guest in case they go off-script. QA:à This is similar to an interview, except the questions are coming from the audience, which will boost engagement. You can have guests submit questions beforehand so thereââ¬â¢s enough content to fill the allotted time scheduled for the webinar. Panel:à Just like a live a panel, this is where you have several speakers discuss a certain topic. Panels are great for offering different perspectives and opinions from experts. Just make sure the panel members get along. Product demo:à If you have a product or service, this is a great format to increase leads and reach customers who are interested in making a purchase since youââ¬â¢re showcasing your product. In our case, a presentation or interview makes the most sense. Also, we can add QA breaks throughout and at the end. So, I could either interview the original author, our CEO Garrett Moon, or have him present. Alternatively, I can adapt his content into a presentation of my own. To keep things (and schedules) simple, Iââ¬â¢ll take the risk of being a bore and prep a webinar where I present the content myself. To keep things engaging, I will also have opportunities for QA with my attendees. Otherwise... Step Two: âÅ"⦠Script Next, itââ¬â¢s time to adapt the actual content into my script, or talking points. The key here is to pull the main points and simply bullet-point them. Youââ¬â¢re not creating a manuscript to read from. Youââ¬â¢re creating an outline to talk from. In this case, itââ¬â¢s also worth revisiting the social media stats for insight into what people loved most about it. This post got CRAZY love on Pinterest- which is of course all about pics. As I read through the post to begin writing my script, I see some beautifully designed + highly informative images. Especially this one, with 180+ power words for writing emotional headlines (which you should share/download and start using in your work immediately!): I know that this needs to be a centerpiece to my presentation and will certainly become a part of my slide deck (more on that in the next step). Hereââ¬â¢s where the ââ¬Å"MVP Webinar Talking Points Templateâ⬠comes in: This template is setup to map your existing content straight into a presentation webinar format. When you open it up, youââ¬â¢ll notice introductory content, and then five sections for each slide. We like to layout our content color coded like this: [Purple] = slide title [Black] = talking points [Blue] = links to copy/paste into webinar chat window [Green] = reminder to pause for questions (this can be every few slides) [Red] = transition statement so you can move seamlessly from one slide to the next From here, simply open up the template and use its structure to map your content into talking points, links to pertinent resources you want to mention, and transition statements. A great way to adapt your post into a script is to think about structure. For instance, the post Iââ¬â¢m adaptingà in this example breaks down into this structure: Hook:à After analyzing 5,556,914 headlines, we found the secret to writing headlines that spread like wildfire. The common denominator of the top-performing headlines was surprising. But numbers never lie: itââ¬â¢s all about a nerdy metric called the Emotional Marketing Value (EMV) score. ââ¬Å"Whatââ¬â¢s in it for me?â⬠statement:à The findings of our research allows you to predict the success of your headline before you ever hit publish. After implementing our findings, you can have complete confidence your headlines will get attention amidst the flurry of content online. You can be sure of this because we built a free tool called the Headline Analyzerà that scores your headlines and helps you improve them via empirical data. Thesis:à The key to effective headlines is in their emotional resonance- a metric called the Emotional Marketing Value (EMV) score. Body: Our findings:à We know this is true because we crunched the numbers and learned that posts with higher EMV get more shares every time. Why we trust our findings: We calculate a headlineââ¬â¢s EMV based on accepted research dating back to the ââ¬Ë60s and ââ¬Ë70s- research corroborated across multiple languages. How the measurement works: There are three layers of emotional resonance: intellectual, empathetic, and spiritual. How to write better headlines: To start, use our free tool that will break your headlines down and show you exactly where to improve them. How sentiment impacts performance: Youââ¬â¢ll notice positive headlines consistently outperform negative ones. Examples (before/after): Seven examples of poor headlines, how to rewrite them for optimal performance, and why. A process for writing emotional headlines: Write 25 headlines Calculate the EMV for each Cull the poor performers Amp up the emotion Publish, test your work, and evaluate to optimize Conclusion: An overview of what we covered. A succinct explanation of how it will help you. A clear call-to-action so the audience understands their next step. From this outline I can add bullet-points below each item to explain it. Those become my talking points and, as youââ¬â¢ll see in the next step, each point becomes a slide. Easy as pie because the hard work has already been done. ^Thatââ¬â¢s why this qualifies as an MVP project :) Your content will then drive the slide deck you design. And when you move through the process this way, your slide deck will be much easier because youââ¬â¢ll know exactly how many slides you need and whatââ¬â¢s going to be on them. Recommended Reading: How to Repurpose Content And Make the Most of Your Marketing Step Three: âÅ"⦠Design Slide Deck Next, we like to actually sit down with Ashton, our designer, and walk through the outline with her. This is also a frictionless process because sheââ¬â¢s the one who designed the post graphics. Now, we simply need to cover the content that needs to be on each slide and the presentationââ¬â¢s flow. If you donââ¬â¢t have the benefit of a professional designer, though, no problem! Itââ¬â¢ll take a bit longer, but you can still use excellent tools like services like Slidesmashà or Canvaà for free Powerpoint, Keynote, or Google Slidesà templates, or Graphic Riverà for paid templates. If youââ¬â¢re doing this yourself, make sure to work through a guide like Canvaââ¬â¢s ââ¬Å"Presentation Design 101.â⬠This article is an excellent primer on things like how much info to include per slide, how to choose great fonts, color palette choices, and more. This article walks through ten principles with an example slide presentation to illustrate each. Another helpful article is ââ¬Å"The Know It All Guide To Color Psychology In Marketing.â⬠This post walks you through the nuts-and-bolts of which colors go well together and why it matters. Step Four: âÅ"⦠Create A Free Giveaway Finally, itââ¬â¢s time to create a free giveaway for your webinar viewers. You can get pretty wild here- however, remember the reason behind this step. Your giveaway simply needs to help your viewers put what you taught them into action. Obviously, the format of your giveaway resource is largely dependent upon your content. In my example post, I would create a 3-part giveaway bundle like this. First, Iââ¬â¢d include the ââ¬Å"180+ Power Words For Writing Emotional Headlinesâ⬠graphic I embedded above. Itââ¬â¢s incredibly actionable andà easy to reference. So it will add value to anyone who wants to write shareable headlines. Second, Iââ¬â¢d create a headline writing template in either Excelà or Google Sheets. The most helpful way to do this would be to take the five steps to writing emotional headlines (listed in the talking-points outline above) and give the viewers a place to work through each. It could look something like this: It covers the five steps working from left-to-right. This way, it gives the user an option of either using our tool (notice the link at the top of the sheet) or of working the process manually. Either way, it eliminates any additional prep work on their part. This allows them to simply fill in the blanks following a proven formula for success. When you create resources, the sure-fire way to make sure theyââ¬â¢re helpful is to ask this question: ââ¬Å"How can I help my audience implement the advice Iââ¬â¢ve given?â⬠Your giveaway resources should answer that question. Notice also that this example resource also serves a business purpose for . It offers them a simpler way to accomplish the task- using our tool- without forcing them to use it. They can get the same results using this resource, but it helps them see how much legwork our tool saves them. Now that my giveaway resources are finished, I can drop them into a file and then compress them into a .zip file. To do this, I simply right click on the desktop file and choose ââ¬Å"Compressâ⬠(Mac) or ââ¬Å"Send to Compressedâ⬠(Windows): Voila. I now have a solid 2-piece giveaway resource for my webinar viewers. And because itââ¬â¢s compressed, itââ¬â¢s ready to be emailed out or easily downloaded via a link. Step Five: à âÅ"⦠Stage 2: Promotion Now that weââ¬â¢ve adapted existing content into a webinar format, itââ¬â¢s time to make sure we get people to register! Your strategy on this is highly dependent upon three factors: What size audience do you currently have? What segment of your current (or prospective) audience do you want to register? What budget can you allocate toward advertising your webinar? To get eyeballs on the screen, this stage has three steps: Create a landing page. Setup the webinar in your chosen software. Write and schedule your promotional emails (or messages). For our example, weââ¬â¢ll look at promoting to an existing audience. However, hereââ¬â¢s a quick note on whether or not to invest in advertising your webinar. To decide if spending money on advertising, you obviously need to forecast what kind of return to expect- also called ââ¬Å"Return on Ad Spendâ⬠(ROAS). ROAS is straightforward. To calculate it, simply divide the gross revenue your ad campaign generated by what it cost. So, if your campaign generated $5,000 in gross revenue and you invested $1,000 in ad spend, your ROAS = $5. [] This could also be expressed as 500 percent or a 5:1 ratio. You can also calculate this as revenue minus spend divided by spend. (e.g. $5,000-$1,000 = $4,000 ââ â $4,000/$1,000 = $4 or 4:1.) Of course, if this is your first webinar, you donââ¬â¢t have the benefit of past metrics! As a guideline, when we test advertising on a new channel at , we set a budget of about $20 per day. Then we measure impressions, CTR, and ROAS before investing more heavily. Create A Landing Page Creating landing pages has become something of an art. But their core function is simply to act as a clear signpost and vehicle for conversions. For an in-depth strategy behind creating landing pages, check out this articleà we published. For our purposes in this post, weââ¬â¢re going to cover how to set one up using a service like Unbounceà (though there are plenty others to choose from, including Leadpagesà or Launchrock). The first thing to understand is that a landing page must include three basic elements: Headline Body Call-to-action Create an Unbounce account, then sign in. Once youââ¬â¢re in, itââ¬â¢s time to click on ââ¬Å"Create New Pageâ⬠to launch your first landing page: Next, you can opt to design a landing page from scratch- or easier- work from a template. In this case, Unbounce has magical templates designed specifically for webinar promotion. Choose ââ¬Å"Webinarâ⬠in the templates column: Next, youââ¬â¢ll find a few pre-designed templates. Click on the one you like (I just went with the first one) from the selection. Then, enter the name of your landing page on the right-hand column of the interface. Then click ââ¬Å"Start With This Template.â⬠Now weââ¬â¢re into the fun stage- designing your page and writing your copy! Unbounce uses a standard WYSIWYGà interface thatââ¬â¢s pretty straightforward. You can go as wild as you want hereâ⬠¦Ã But the bones are adding your headline, your body copy, and creating your CTA. Your flow will depend on your copywriting style. Maybe like youââ¬â¢re like the folks at Copyhackersà and believe you should start with the buttonà and write backwards from thereâ⬠¦ Or dive headlong into writing an appetizing headlineà like the Copybloggerà team suggests. Whatever your cup-o-tea, knock out your landing page content, then move onto the geeky integrations stuff so your CTA button has a place to send form info. Next, you can integrate your email service with Unbounce. Here are the directions for integrating with four major providers: Campaign Monitor Mailchimp Infusionsoft Constant Contact Now, everyone who opts-in via your landing page can be neatly organized into an email list ready to receive more info about the upcoming show! (If you can also go further in your analytical snooping with a Google Analytics integrationà if you want more insight into your visitors.) Step One: âÅ"⦠Webinar Setup At this stage, we have our webinar content ready to roll. We have a sweet slide deck and a killer landing page hooked into our email service. Now itââ¬â¢s time to setup the webinar itself so you can officially begin promotion. However, this is where people often get hung up. Why? Because there are so many webinar platforms to choose from! In this example, Iââ¬â¢ll be using Zoom, the platform we at use. Though there are plenty of solid choices like Livestormà that you can test run for free. The big deal here is to stick to your basic needs and then jump into the tool. When youââ¬â¢re hosting a webinar, the main technical considerations you need to make are: How many viewers do I need to make room for? Will I be sharing my screen + a webcam feed of myself/presenters? Do I want the ability to record and replay the webinar? Will my viewers want the opportunity to chat, ask questions, and follow links? There are a bunch of other details to think through, but these are the main questions you need to answer so you adequately prep for showtime! Letââ¬â¢s walk through setting up a webinar in Zoom. To start, make sure to grab yourself an account by clicking on the ââ¬Å"Sign upâ⬠button in the upper-right. Once youââ¬â¢re in, click ââ¬Å"My Webinarsâ⬠in the column at left, then the ââ¬Å"Schedule a Webinarâ⬠tab at the top of the dashboard. From here, enter the deets like the webinar title, description, date/time, duration, timezone, whether you require viewers to register, and your video settings (these control whether or not viewers can see you and/or your co-hosts). When you scroll down, youââ¬â¢ll see more settings. Select your preferred audio and whether or not your viewers need a password to view (we like to let ââ¬Ëem view as easily as possible). Also, notice you can choose to have the webinar start recording automatically- this is a really good idea so you donââ¬â¢t accidentally forget to record it. If itââ¬â¢s your first go ââ¬Ëround, youââ¬â¢ll be surprised at how easy this is to do because youââ¬â¢re focused on so many different things at once. So make it easy on yourself and tick this radio button. And now, polish it off by choosing ââ¬Å"Schedule.â⬠Once scheduled, youââ¬â¢ll see your webinarââ¬â¢s rap sheet. This dashboard displays the info you input as well as your webinar ID (which youââ¬â¢ll want to keep handy for sharing and organization). Additionally, if you plan to reuse these settings, go ahead and select ââ¬Å"Save this Webinar as a Templateâ⬠for efficiencyââ¬â¢s sake. Step Two: âÅ"⦠Sending Promotional Messages Next, there are two more essential tabs: ââ¬Å"Invite Attendeesâ⬠and ââ¬Å"Email Settings.â⬠And these bring us into the next stepâ⬠¦ Sending those promo messages! The important item in the invitation tab is the ââ¬Å"Registration URL.â⬠Youââ¬â¢ll want to grab this to share with your email list, on your website, and on your social channels. (And remember, if you selected the setting that requires individuals to register, theyââ¬â¢ll need to visit this link to gain access.) The next tab to note is ââ¬Å"Email Settings.â⬠Here you can set reminder emails for everyone who registers. (Or, if youââ¬â¢ve added them to a segmented list via your email tool- like we do- make sure to schedule them now!) This is a great idea because it takes one more detail off your plate- and an important detail at that. So choose your settings using the ââ¬Å"Editâ⬠text to the right of each option. Once your webinar is set up and scheduled, itââ¬â¢s time to roll out the digital red carpet and promote it. Because your webinar may be outside of the norm for your content, I recommend approaching it as its own marketing project. If youââ¬â¢re a r, hereââ¬â¢s how to painlessly setup and automate the entire thing! Recommended Reading: The Complete 16-Step Marketing Project Management Process (If youââ¬â¢re not a user, snag a free 14-day trialà to promote the heck out of your webinar and get as many eyeballs on the screen as possible ðŸââ¬) Now, the promotional channels we use arenââ¬â¢t surprising: Landing page, Website, Email, Social media, Ads, And webinar partners. Landing page: We covered how to set up your landing page- now itââ¬â¢s time to make sure your registration link or email opt-in is correct. This is important because youââ¬â¢ll be sending all of your traffic here to convert traffic into an audience with your stellar CTA! Website: This is one of those, ââ¬Å"Duhâ⬠¦ Of course weââ¬â¢ll post about it on our siteâ⬠¦Ã¢â¬ line items. However, in the flurry of promotion, it can be easy to forget about this one until the last minute instead of posting ahead of time. Email: Get the word out through your email list- and get even more effective by listening to our conversation on getting bigger email marketing resultsà with Kim Courvoisierà from Campaign Monitor. Social media: As with all social media marketing, if you marry solid strategyà with awesome content, you can expect results. Our two favorite tools to make sure we get this right every time are: The free social message optimizer, which optimizes your messages for engagement and traffic. And the best time schedulingà feature, which uses a data-based algorithm to share pre-written social messages at peak-traffic times customized for every network. Ads: If you anticipate your webinar will drive business (which if youââ¬â¢re investing the time, I hope you do!)- test some ads on Google Adwordsà or Facebook. Or whichever channel you get the most traction on. If youââ¬â¢re torn on where to allocate budget, hereââ¬â¢s a nice breakdown of the difference between Adwords and Facebook ads. Webinar partners: Finally, if youââ¬â¢re co-hosting a webinar with an industry influencer, make sure to give them all relevant details so they can promote it on their channels as well. Also, if you play your cards right, you can use guest bloggingà as a promo strategy. Alright, now that youââ¬â¢ve promoted your webinar like a pro, itââ¬â¢s time to execute. Recommended Reading: How to Promote Your Blog With 107 Content Promotion Tactics Step Three: âÅ"⦠Stage 3: Delivery As with any skill, practice makes perfect. To deliver the best webinar you can, itââ¬â¢s important to rehearse and prepare. To help you prepare well, this stage has five steps: Perform a dry run with your chosen webinar software. Account for show details. Show up early to say hello + press record. Invite questions and prioritize answering them. Log all feedback or unique questions for future use. There are a million articlesà and tipsà to become a great presenterà out thereâ⬠¦ However, my favorite thing to do when I want to sharpen my presentation skills (which is always) is to watch phenomenal presenters and learn by example. For example, hereââ¬â¢s one of my favorite Seth Godinà talks: Dry Run Once youââ¬â¢re sufficiently inspired, itââ¬â¢s time to login and test out your webinar tool. Weââ¬â¢ll continue with Zoom. I suggest creating a test webinar using the steps outlined above. This way you have a pressure-free opportunity to test all of the buttons, features, and potential kinks. When your webinar window launches, youââ¬â¢ll see an interface like this (except with your face instead of mine): Hereââ¬â¢s a quick rundown of the controls: Record toggle: This is the button you can select to start, pause, or stop your webinar recording. Mute mic:à This icon will mute your selected audio input- meaning viewers can see you, but they canââ¬â¢t hear you. Video stream control:à If you stop sharing video, a profile picture will be displayed and your audience can still hear you. Essentially, this is like ââ¬Å"mutingâ⬠video for an audio-only stream. Participant count:à This is the total number of viewers and panelists. (This number includes hosts and co-hosts.) QA box:à The question and answer function allows viewers to ask questions privately, outside of public chat. You then have the option to answer the question ââ¬Å"on airâ⬠or privately via ââ¬Å"text.â⬠After the webinar is finished, you can download a log of these questions- which can be super helpful for analyzing how things went! Share screen:à This feature allows you to share your screen rather than your webcam. Remember, this means your audience sees exactly what you see. So ensure any private information like passwords or proprietary information isnââ¬â¢t open. Webinar chat:à This is the public chat available to everyone on the webinar. Additional options:à You will find additional options by clicking on the ââ¬Å"Moreâ⬠icon. These include streaming live on Facebook or YouTube, and sending individual invitations to the webinar-in-progress. Once youââ¬â¢re comfortable with the interface, hit record and run through your presentation. This will allow you to practice your talking points, switch from being on-camera to narrating your slide deck, and then ending the webinar with style. (If youââ¬â¢re really hard core, record your run through and watch it back to make improvements or notes of sticky spots.) Step One: âÅ"⦠Account For Show Details Now that youââ¬â¢re comfortable in the tool, spend a few minutes double-checking the details. These may include: Recruiting help for chat and QA moderation during the webinar. Setting up your gear in a quiet and well-lit room. Exhibit A: li Have your earbuds or headphones handy to avoid an echo on the webinar audio. Mute your phone and onscreen computer notifications to avoid interruptions. Have your mic ready and plugged in. (You can use the built-in mic or upgrade to something a little nicer like a Samson C01Uà like we use at .) If you decide to opt for an external mic, simply select the ââ¬Å"Caretâ⬠icon next to ââ¬Å"Muteâ⬠and choose your preference beneath the ââ¬Å"Select a Microphoneâ⬠title. Congrats- youââ¬â¢re ready to webinar with the best of them! PS: Donââ¬â¢t forget hair and makeup 🠤 ¡ Are you ready to webinar with the best of 'em? Get started here:Step Two: âÅ"⦠Show Up Early + Press Record Our rule of thumb is to log on 15 to 20 minutes early- especially when weââ¬â¢re co-hosting with multiple panelists. This gives us all the ability to ask final questions and ensure everyoneââ¬â¢s equipment is working. Then, we take the webinar live about 5 minutes early for some banter with the early comers! This is where you can ask classic webinar questions like: ââ¬Å"Whereââ¬â¢s everyone from?â⬠ââ¬Å"Howââ¬â¢s the weather where youââ¬â¢re at?â⬠ââ¬Å"What are you hoping to learn today?â⬠ââ¬Å"Can everyone see/hear us okay?â⬠ââ¬Å"What is the meaning of life?â⬠^ You know, to keep it light. This helps you warm up and connect with your audience while also giving you a final technical check to make sure all systems are go. Just donââ¬â¢t forget to press ââ¬Å"Recordâ⬠when you officially kick off the webinar. Now, itââ¬â¢ll be (mostly) smooth sailing to the end! Step Three: âÅ"⦠Invite Questions And Prioritize Answering Them When youââ¬â¢re live in a webinar, you naturally want to watch the clock and make sure youââ¬â¢re getting through your content quickly enough. However, as noted in the talking points template, make sure to give your viewers every chance to ask questions as you can. Itââ¬â¢s tempting to plow through your content- especially if youââ¬â¢re running behind. However, webinars give you a unique opportunity to connect directly with your audience. So take it. If people are asking you relevant questions, answer them! (The QA pauses are color coded in green.) Our webinars are untraditional because weââ¬â¢ll even jump out of the deck to answer questions- especially when they're about our product. Never be afraid to rock an impromptu product demo when it makes sense and directly answers your viewersââ¬â¢ questions! Sometimes off-script moments are the best! A framework we use to present content is to always begin with the content our audience most wants to talk about ââ âà then move to the intersection between our desires and theirs ââ âà and finish with what we want to talk about. This way, if youââ¬â¢re going to do a product demo (whether planned or impromptu), it can act as the bridge. This way, you can show how to apply your advice using your product. So your talking points move from left to right over the course of the webinar. This way, you donââ¬â¢t end with a product demo- which often sends drop-off rates through the roof! Pro Tip: If youââ¬â¢re simply overwhelmed with questions and out of time, share your Twitter handle or email address and direct further questions there. In the case of Twitter, you can also have questioners use a unique hashtag (e.g. ââ¬Å"#[webinarname]?â⬠) so everyone interested can search for and find the questions. Step Four: âÅ"⦠Log Feedback Finally, webinars are a great way to gather feedback for specific content. You can use viewersââ¬â¢ questions and comments for this. And you can also use the ââ¬Å"Pollâ⬠feature. This is also a nice way to encourage interactivity midway through your presentation. To use it, click on the ââ¬Å"Pollâ⬠icon at the bottom of your presentation window. This will launch a dialog box that allows you to add questions on-the-fly, or select from a pre-made poll. Once you click on ââ¬Å"Add Questions,â⬠a poll-creation page will load in your browser. You can name your poll, write questions, select single or multiple-choice formats, and craft answers for your audience to select from. Once youââ¬â¢re finished, choose ââ¬Å"Save.â⬠Your poll will now be available in your webinar window. And when youââ¬â¢re ready to use it, simply click ââ¬Å"Launch Pollâ⬠to collect the data. Anytime you have the chance to gain real-time feedback from your audience, take it. The more insight you have on your audienceââ¬â¢s problems, thought processes, and buying motives, the better you can help them- and in turn, position your product or service. Step Five: âÅ"⦠Way to go! You just knocked out your first (or fiftieth) webinar! Now, do a little dance to celebrate before wrapping up this MVP ðŸâÆ'🠽ðŸ⢠ºÃ°Å¸ ¾ Stage 4: Nurture The final stage of your MVP webinar is short and sweet. Itââ¬â¢s all about three things: Following up with a recap email + THANK YOU! Publishing + promoting your webinar replay. Leveraging fresh ideas into new content, projects, and features.
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